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Cornelius Ringe
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- Germany
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Fanta: Talking So Only Teens Can Hear
Started Jul 26
pop.sponsoring
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Profile Information
- Occupation
- musician, brand, agency, scholar, other
- Band/project/company
- Audio Branding Academy / pop.sponsoring
- Genre/sector
- audio branding, sonic branding, sound branding, brand identity, education, marketing, corporate communications, brand artist partnership
- Position
- Managing Partner / Owner
- Tags
- consulting, consultant, marketing, brand management, corporate communications, sponsoring, pop sponsoring, brand artist partnership, brand enterainment, branded entertainment, endorsement, testimonial advertising, culture management, music, pop culture, CSR, corporate social responsibility, emotional branding, audio branding. sonic branding, sound branding, corporate sound, sound identity, lecturer, speaker, presentations, lectures
- All about me/us
- Cornelius Ringe studied business administration at the University of Augsburg with majors in advertising psychology, corporate governance, and human resource management. After some experience in music business at the international marketing division of Universal Music in Berlin he 2005 joined the audio consulting group in Hamburg as consultant. Since 2006 he is lecturer for Audio Branding at the Pop Academy Baden-Wuerttemberg - University of Popular Music and Music Business. In 2009 he founded the Audio Branding Academy together with Rainer Hirt and Kai Bronner. As author of several publication concerning audio branding, pop sponsoring and brand-artist-partnership his general field of research is meaning of music in corporate communications.
Profiles:
on LinkedIn
on Xing
Websites:
Audio Branding Academy
pop.sponsoring
Other
bands4brands on MySpace
pop.sponsoring on MySpace
bands4brands on MySpace
- Looking for
- sparring partners; case studies, studies, research, surveys and publications concerning brand artist partnership; sponsors; artists, bands and brands, agencies, news, information
- Offering
- consulting, lectures, publications, evaluation, research and agency of brand artist partnership, music sponsoring, music marketing, brand management, audio branding, sonic branding, sound branding, acoustic branding, corporate sound, sound identity, audio logo, corporate communications
- Website 1
- http://www.popsponsoring.de
- Website 2
- http://www.audio-branding-academy.org
Latest Activity
Cornelius Ringe's Blog
Last Call for the Audio Branding Congress on Nov. 14th – this Saturday in Hamburg
Posted on November 11, 2009 at 11:49pm —
Only a few tickets for the Audio Branding Congress 2009 available
brands become heard! Experts and interested people from all over the world (USA, Brazil, India and Europe) are going to attend the Audio Branding Congress on 14th of November 2009 in Hamburg – Germany. Top marketing and brand managers from Europe’s best brands such as BMW, Nokia, Deutsche Telekom, Deutsche Boerse as well as leading agencies like Interbr… Continue
Posted on October 24, 2009 at 10:39pm —
First international Audio Branding Congress
The Audio Branding Academy starts its activities by organizing the first international expert congress for acoustic brand communication in the famous old warehouse district (Speicherstadt) of Hamburg.
Preceding the upcoming workshop program, the recently founded institute starts its activities by organizing the… Continue
Posted on August 10, 2009 at 12:47am —
Billboard and Adweek’s Music and Advertising Conference
June 05, 2009 - Branding
By Rachel Barnhard, N.Y.
The connection between artists and brands, and the future of this relationship, was the focal point of “The Power of Connecting Brands and Bands” panel at Billboard and Adweek’s Music and Advertising Conference in New York.
Read moere here
Posted on August 1, 2009 at 12:16pm —
King of (Pepsi) Testimonial Part 2
[...]
Jackson's creative input also was groundbreaking. "Michael was very much involved in the execution of everything, from the choreography to the location scouting," says Bob Giraldi, who directed Jackson's most iconic Pepsi commercials -- from the very first "street scene" spot, featuring kids dancing with thei… Continue
Posted on July 22, 2009 at 2:30pm —
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Comment Wall (5 comments)
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All the best
Muca
Cheers
Cornelius
Peace love and music.
- Dexter
Talk to you soon.
Peace love and music.
- Dexter
verregnete Grüße aus Oldenburg
Alex